The ZeaEx Business Model

The objective of the business model is to identify and support through investment, supported management and to-market expertise innovations and initiatives that will provide a growing return to ZeaEx Ltd and our shareholders. How this objective to provide a return to ZeaEx Ltd and its shareholders functions is as follows:

How ZeaEx creates value for shareholders is a process that enshrines as pre-requisites the truisms of:

  • Minimum risk
  • Maximum return

Practically speaking this means:

  • Taking shares in companies/enterprises/innovations/initiatives that ZeaEx has invested for the purpose of enabling them to trade profitably as Market Dominants.

  • This will
    • increase the diversity of the ZeaEx shareholder's portfolio
    • increase the number of companies etc that the ZeaEx shareholder has interests in
    • increase the value of the total share portfolio of the ZeaEx shareholder

  • Returns will come in the form of dividents from
    • ZeaEx and/or;
    • The investment locations of ZeaEx interests
    • Possession of a high-worth share portfolio

Risk is minimised through:

  • A diversity of investment locations - thereby spreading the risk
  • Giving priority to opportunities that offer the greatest likelihood to provide a rapid cash return on investment
    • Supporting the ZeaEx cash flow and;
    • Generating funds to be invested in additional opportunities
  • A shareholding in the innovation
  • Complete and final authority over the way in which all funds invested by ZeaEx are spent
  • Where deemed necessary, Personal Guarantees from the other parties assuring the security of the ZeaEx funds invested should ZeaEx for whatever reason choose to withdraw from the project

Conceptually, funds are only ONE of the possible investment channels that ZeaEx may choose to employ. In return for a share in an initiative ZeaEx may determine that the appropriate investment in the business to be of a non-cash nature. For example:

  • An innovation may not have an application – ZeaEx may choose to invest in undertaking the identification of a viable application.
  • An application may need to “break into” a market, ZeaEx may choose to assist with achieving this step
  • Management systems and processes may be weak. ZeaEx may choose to provide the necessary expertise to set up effective management systems and processes

Finally and significantly, as it is anticipated that a number of opportunities will require ongoing support particularly in research and development aspects, a hierarchy of investment levels is established where additional or increased investment is predicated on specific objectives being achieved with any investment already made.

ALL ZeaEx investments are formulated on a contract to supply basis where the recipient contracts to meet the obligations defined as the terms for ZeaEx’s investments. Each will be an individual and unique contract that reflects appropriately the character of the investment being made and the benefits to be derived from that investment for all parties.